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Research

the research.

Plain write-ups of what we test on our own businesses first: what worked, what did not, and what it cost.

Six words that explain all of AI

October 7, 2026·7 min read

Model, API, tool, agent, skill, harness. Six words and one drawing cover everything a business owner will hear about AI for the next two years.

The three-tier data rule

October 7, 2026·6 min read

Sort your business data into green, yellow, and red before any of it touches AI. The tier decides which account, which vendor, and which machine it is allowed to reach.

When AI Should Run on a Machine You Own

September 2, 2026·2 min read

Most small businesses are fine using AI over the internet. A few are not, and for them it belongs on a computer in the building. How to tell which one you are.

If You Pay Someone to Set Up AI, Make Sure You Keep It

July 11, 2026·4 min read

The most common way an AI project goes wrong for a small business is not the tool. It is that the person who built it leaves and takes the ability to run it with them. Four questions to ask before you sign.

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